The 7-Year TV Warranty Nobody Else Dares to Offer
At Mitchell & Brown, we continue to set the bar in customer confidence across the TV market with its 7-year warranty across its major TV ranges. The move bucks the UK TV market trend for 2-year guarantees and expensive extended warranty options or 5-year guarantees on top-spec TVs at best.
“As the only TV brand offering a 7-year guarantee as standard, our warranty is about more than just protecting our customers’ purchases, it’s about standing behind the quality we put into every TV,” said Dan Brown, Operations Director at Mitchell & Brown. “We believe in our products, and we’re proud to offer a level of commitment that no one else dares to match.”
While a number of TV manufacturers previously offered 5-year warranties as standard, the drive-down in retail prices of TVs across the market in recent years forced large corporations to pull back to 2-years warranties to reduce the cost in repair and replacement. With various consumer reports and independent warranty providers suggesting, on average across all brands, there is up to a 10% chance of an LCD TV going wrong in its first five years, reducing the warranty period can result in a large cost-saving to big brands.
With a near 30-year history in the UK electrical industry, Mitchell & Brown’s owner brand, Bolton-based TVD Group, is a smaller and more dynamic organisation that has recently transitioned from a family-run to an employee-owned business. Its lower overheads compared to the ‘Big 4’ TV brands and European-made TVs that reduce transport and shipping costs, mean the brand can differentiate its products with outstanding UK-based customer service and a 7-year guarantee on the majority of its TV ranges as standard.
“We have built the Mitchell & Brown TV brand on the strength of our customer service and that of our retail partners across the UK, to become arguable the UK’s favourite domestic TV brand with a very loyal following,” adds Dan.
Mitchell & Brown TVs with 7-year warranty are only sold through approved retailers across the UK, that can offer the help and support to match the brands own commitment to its customers. All Mitchell & Brown TV warranties are financially backed by an independent trust fund. For independent retailers, this makes Mitchell & Brown an easy choice for customers seeking long-term value and unmatched after-sales support.
